Jittery Giraffe Coffee Co.
Creative Direction & Design
About
Jittery Giraffe is a coffee brand that offers premium, sustainably sourced beans from select regions and donates 5% of its profits to environmental sustainability initiatives. I worked on their logo, branding, and package design for both their 12oz. and 3oz. coffee bags.
Brand Strategy
Jittery Giraffe was built on the idea that coffee can be fun, approachable, and rooted in environmental sustainability. The name gave me permission to explore playful visuals and high energy while still reflecting a sense of craft and care. The brand I created balances that quirky, playful, energetic vibe with clean design and thoughtful packaging. I used bold nature-inspired colors and a tall sans serif typeface that plays off the height of a giraffe.
